Guides and playbooks. The long reads.
In-depth guides on email deliverability, cold outreach and AI personalization, written for founders and operators who run outbound themselves.
3 articles · Guides & Playbooks
Guides & Playbooks18 min
Email deliverability in 2026: the complete technical guide
Authentication mandates, AI filtering, warmup strategy, and the infrastructure non-negotiables. A complete technical guide for founders and operators running outbound.
May 2026Read →
Guides & Playbooks18 min
How to start cold email outreach in 2026: a founder's playbook
Domain setup, warmup, list building, copy that beats AI filters, and the stack you actually need, in the order that matters.
May 2026Read →
Guides & Playbooks9 min
AI email personalization: how to lift B2B reply rates
The conversion math, the four levels of personalization, why generic intro lines stopped working, and the deliverability constraint that gates it all.
May 2026Read →
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